3 Reasons to Open a TacoTime Franchise in 2017
Beloved Mexican food franchise is one of the New Year’s most exciting investment opportunities
TacoTime® is one of the rare brands in the franchising industry that has successfully established a wildly enthusiastic cult-like customer base for decades in the Pacific Northwest, having grown to nearly 300 locations. In 2017, TacoTime is poised to expand aggressively to the rest of the country, where the demand for high-quality, affordable and authentic Mexican food is skyrocketing.
“Now is the perfect time to invest in a TacoTime franchise,” says Kevin Gingrich, Brand President and owner of several TacoTime franchise locations in Utah. “I’ve been with this brand for over 30 years, and I’ve never been more excited about the future of TacoTime. Our commitment to using only the freshest ingredients to make food prepared daily in-house has established TacoTime as a brand that really connects with people. We are projecting rapid growth in new markets and strengthening our footprint in the areas where TacoTime already thrives in 2017. TacoTime is ready for the national stage.”
Here are three reasons why 2017 should be the year that you bring TacoTime to your community:
TacoTime franchise owners have been successful for decades
Founded in 1960, TacoTime has remained true to its core belief that real, fresh ingredients make better food. TacoTime’s commitment has not only set them apart from other Mexican QSR concepts, but has also won a loyal, multigenerational customer base that have made several franchise owners successful for decades!
“We’ve been in business now for nearly 60 years, and our franchise owners are successful, profitable and beloved members of their communities,” Kevin says. “In my experience, this is rare in the Mexican QSR franchise space. We’ve seen our competitors come and go, while our franchise owners have been successful for 20, 30 and even 40 years! The TacoTime difference that real ingredients make better food was proven with the baby boomers when our franchise system got going and is continuing now with millennials, who are really concerned with the quality of their food. TacoTime is truly a brand with staying power.”
The lasting power of TacoTime as a sustainable business is also evident in the fact that systemwide sales are on the rise. According to the most recent Item 19 in the Franchise Disclosure Document (FDD), the top 10 percent of TacoTime® franchise stores posted average gross sales of almost $1.1 million in 2015 per store. This is the second year average sales have approached $1.1 million, and in the coveted Top 10% category, average sales were up almost $20,000 per store, underscoring the consistent performance and growth of the TacoTime brand.
“Our franchise owners continued to see sales growth in 2015, and they’re just as excited about the future of TacoTime as we are,” Kevin says. “Looking forward, we’re going to keep growing the brand, adding new franchises and providing our signature quality and service to our brand’s customers.”
Our food is the secret to our success
In the Mexican QSR franchise space, TacoTime is the rare brand that actually makes a wide majority of its food from scratch, in-house and on a daily basis. The result of this effort is that TacoTime has a menu that is truly something to behold. While offering an assortment of customizable tacos, burritos, salads, nachos and quesadillas, TacoTime has been incredibly inventive. The wildly popular Mexi-Fries® are TacoTime’s take on tater tots, which can be dunked into one or all proprietary salsas, or stuffed with melted cheese. Our Crisp Burritos, all of which are rolled by hand, come in four varieties and pack a lot of flavor into the crunch of a fried tortilla shell. TacoTime goes further than other brands by offering vegetarian options, kids’ meals and an ever-changing array of limited-time and seasonal offerings that keep customers excited to come back.
“The key difference with TacoTime is our taste profile,” Kevin says. “It tastes good because of the seasonings that we have, which are proprietary spice blends created by TacoTime, but our bigger, unique factor is how many items we make in-house — from our hand-rolled Crisp Burritos and taco shells, which most people don’t even know that we do, to our own salsas and taco meat, cooked every two hours. The norm in the QSR space is brands bringing in products through the back door, maybe reheating them or just pouring them out of a bag. We don’t do that. We cook our products in-house, and that’s why ours taste better.”
TacoTime is poised for rapid North American expansion
While the majority of TacoTime expansion over the years has been the result of organic interest in bringing the brand to new communities, TacoTime is entirely focused on franchising efforts. In 2016, TacoTime launched its new franchise recruitment website to grow the brand beyond its roots in the Pacific Northwest, where nearly 300 locations are open. The efforts have been paying off: TacoTime has a full pipeline of savvy investors and first-time entrepreneurs who are enthusiastic about bringing the beloved TacoTime to their towns and cities.
“We’re very excited to have so much interest in the brand from entrepreneurs across the country,” says Nicole Rayborn, Director of Franchise Development with TacoTime. “In 2017, we plan to target Alabama, North Carolina, South Carolina, Texas, Utah and West Virginia for expansion, as well as strengthen the foothold in the Pacific Northwest. We’re looking forward to having another exceptional year of adding new franchise owners to the TacoTime family.”
Ready to open a TacoTime franchise in your community?
TacoTime is ready for the spotlight. With nearly 300 locations in the United States and Canada, the successful Mexican food franchise is ready to break out of its home turf in the Pacific Northwest and hit the national stage. TacoTime is looking for entrepreneurs who are passionate about bringing authentic and affordable Mexican food to their communities. To learn more about TacoTime, visit the Franchise Information Portal or request the free Franchise Information Report.