TacoTime Franchise Menu Has Stood the Test of Time
Iconic Mexican food franchise has built a devoted fan base by committing to consistently high-quality food made the same authentic way since 1960.
Very few food brands can claim to have a devoted fan base that is still growing after several decades in business. TacoTime® Mexican food franchise has built a strong legacy inspired by a menu featuring fresh ingredients, proprietary spice blends and signature items made fresh in-house daily.
“TacoTime has been around for nearly 60 years. You are not going to be around that long unless you are doing something right,” says Kevin Gingrich, Brand President and a multi-unit owner himself who grew up eating at TacoTime. “TacoTime is truly a brand with staying power.”
The popular Mexican food niche can be tough to break into, but TacoTime offers strong brand recognition, as well as the backing of global franchise powerhouse Kahala Brands. With nearly 250 locations in the United States and Canada, the well-loved franchise is expanding beyond its home base in the Pacific Northwest and introducing new fans to its fresh, high-quality food.
High-quality food and familiarity attract fans for a lifetime
Wyoming-based TacoTime franchisees Denise and Lee Staley are a prime example of legacy owners who, like many TacoTime’s customers, have grown up with TacoTime. Denise credits the longevity of their TacoTime Mexican food franchise locations to a winning formula of fresh ingredients and sensible pricing.
“We’re known for fresh products, and how we make everything fresh every day and throughout the day, including our chips and shells,” Staley says. “We’re known for that versus for being quick. We’re still doing things – like crisp burritos – that we did in the 1970s. You can’t go wrong with tacos, burritos and salads.”
Our brand promise for nearly 60 years in business has been that fresh, real ingredients make better food. This commitment not only sets us apart from other Mexican QSR concepts, but also has helped us build a loyal, multigenerational customer base as families pass down their love for our authentic food.
“I’ve grown up with TacoTime – our children have, and our parents have. We have so many generations who have grown up with TacoTime, coming to us for 30 or 40 years or more to enjoy our brand’s core products, such as our classic Crisp Burritos,” Gingrich says. “In fact, our core menu has stayed pretty much as-is for decades just because of that. People have grown up with TacoTime, so there definitely is an emotional appeal.”
TacoTime is ready for the spotlight. With more than 250 locations in the United States and Canada, the Mexican food franchise is ready to break out of its home turf in the Pacific Northwest and hit the national stage. TacoTime is looking for entrepreneurs who are passionate about bringing authentic and affordable Mexican food to their communities. TacoTime is led by a veteran franchise team and a dedicated brand support team as part of the Kahala Brands family.