TacoTime Mexican Food Franchise Owners Benefit from Huge Brand Equity

Well-loved Mexican food franchise brand enjoys exceptionally strong fanbase that spans generations

The restaurant industry is filled with fast-casual brands vying for customer loyalty, and only a few have a track record of building a devoted fanbase for nearly 60 years. TacoTime® Mexican food franchise has built a strong legacy based on fresh ingredients, high-quality food and customer service that continues to attract new fans.

TacoTime Mexican food franchise customers enjoying food

“TacoTime has been around for nearly 60 years. You are not going to be around that long unless you are doing something right,” says Kevin Gingrich, Brand President and a multi-unit owner. “TacoTime is truly a brand with staying power.”

With nearly 300 locations in the United States and Canada, the well-loved franchise has recently been recognized by Entrepreneur magazine as a top investment opportunity and is expanding beyond its home territory in the Pacific Northwest.

TacoTime’s devoted fanbase helps fuel expansion

Opening a restaurant in the crowded Mexican QSR space has its challenges, but TacoTime offers franchisees legacy level brand recognition. Customers recognize and trust the brand, helping owners ramp up a regular following. Although the majority of TacoTime’s customer base is located in the Northwest United States, TacoTime has ample expansion opportunities beyond that regional stronghold, as American consumers demand fresher food made authentically.

“In many parts of the country, people have not heard of TacoTime,” says Gingrich. “So, to them, the brand is something entirely new and exciting. At the same time, they have friends and family who have visited a location somewhere, because TacoTime has been around for nearly 60 years and has a solid history of customer loyalty — thanks to great-quality Mexican food at a good price.”

TacoTime is ready for the spotlight. With more than 300 locations in the United States and Canada, the Mexican food franchise is ready to break out of its home turf in the Pacific Northwest and hit the national stage. TacoTime is looking for entrepreneurs who are passionate about bringing authentic and affordable Mexican food to their communities. TacoTime is led by a veteran franchise team and a dedicated brand support team as part of the Kahala Brands™ family.